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What does it take to turn an emerging advertising channel into scalable growth

What does it take to turn an emerging advertising channel into scalable growth infrastructure?

Our CEO, Alex Malgin, sat down with KnowledgeNile to discuss how Magnetto saw the potential of Telegram early and how that bet evolved into the technology, expertise, and infrastructure we operate today.

In the interview, Alex shares his perspective on:

→ Why Telegram requires a different playbook from traditional advertising platforms

→ How Magnetto combines proprietary AdTech, AI, and human expertise

→ Why automation should accelerate decision-making, not replace it

→ What actually matters when measuring campaign performance

→ Why strong CTR and low CPC mean little if users don’t convert deeper in the funnel

Read the full interview with Alex ↓

https://www.knowledgenile.com/interviews/interview-with-alex-malgin-ceo-of-magnetto

Magnetto

Источник: Magnetto

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